The Challenge

Duro-Chrome is a leading provider in chrome plating to a variety of manufacturing sectors for over 87 years. Their online messaging and brand positioning did not properly reflect their value or communicate their approach as true “artisans”.

The Solution

Menagery’s focus was to capture the essence of what makes Duro-Chrome different than all its competitors. Where other providers approach a job as a plating project, Duro-Chrome approaches a project as a work of art. They are true “Artisans in Chrome Plating.”

Sample Screenshots

Project included the following elements:

  • Branding Strategy
  • Brand Positioning
  • Ideation
  • Photography
  • Copywriting
  • Responsive Design

Recent Projects


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